Internet of Musical Things | The Future Sounds Good

Do you know about the Internet of musical things? Stick along and learn more. Smart security system, wireless headphones, smart home appliances, fitness trackers and wireless earbuds are all the devices that are part of everyday life. Moreover, since the outbreak of COVID-19. AI, technology has facilitated us in many different ways. From ensuring social […]

Amazing Growth Tips To Increase Your Retail Store Sales

As a result of fast-paced globalization, marketers focus on increasing retail store sales. However, the industry is revolutionizing at a faster pace. According to Statista, the projected sales in retail are expected to generate around 26.7 trillion U.S. dollars by 2022. Being one of the most profitable industries both of the retail outlets- the brick […]

Ways To Play Licensed Music For Your Business

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Now and then. cafes, diners. outlets or public avenues making headlines for not playing licensed music in their premises. Sued by agencies like BMI music, the cafe though not known to many, get on the headlines for their slight negligence. It’s understandable how important overhead music in to set the mood of the place, but […]

Why Nike Customers Yearn To Visit Their Stores

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Wonder why Nike customers love the brand? It’s right to say that Nike is the most recognized sportswear across the globe. Not only does the name reside in the mind of every consumer, but its unique logo appears instantly when here the brand name. But what made Nike so renowned, so popular? According to Statista, […]

Reasons To Adopt an AI-based Consumer Driving Model

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AI-based consumer model has become an integral part of the business strategy. Artificial Intelligence is triggering many speculations for years. Some of the common titles of AI include “biggest existential threats”, “dangerous than nuke” and “a fundamental risk to the existence of human civilization.”  “We are headed towards a situation where AI is vastly smarter […]

Holistic Branding: How To Enhance Your Brand Recognition?

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To establish a brand recognition, you need to learn how to reach out to your target audience. You have to create such a personality of your business that can attract your audience and convert them effortlessly. Therefore, when promoting your business, you must pay attention to some of the most significant aspects described in the […]

Top Guerrilla Marketing Ideas for Small Businesses

Guerilla Marketing is a smart advertising technique that is based on the element of surprise. Driven through the warfare guerilla technique to disguise and ambush, this strategy revolves around creating a highly unconventional campaign. It can catch the audience’s attention. It involves such techniques that garner attention and positions your brand in the market most […]

How Ambii Walks the Talk in the Store Music Category?

Overhead store music plays a vital role in keeping the visitors engaged. To make sure your customers and visitors to the store stay entertained, consider store music a smart branding solution. But did you ever wonder if your overhead music playlist is even legal or not?  All sorts of music including tracks, songs or complete […]

How Overhead Music Drives Consumers Emotionally To The Stores

How Music Emotionally Drives Consumer

The Pied Piper Used Music To Boost His Business. Do you? A study presented in the Frontiers in Psychology Journal stated how music drives consumers by triggering the following four responses among the listeners: Arousal Cognitive Emotional Social It’s far more impactful than being just a source of entertainment.  It creates a strong impact on […]

How Music Can Improve The Productivity Of Your Staff

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Wondering how music can improve the productivity of your staff? While working do you feel frequently distracted? And do, you find it difficultly to concentrate at work?  Moreover, many employees feel distracted when loaded attentively. They even yawn a couple of times when browsing or focusing on anything. Such an attitude could be a cause […]